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Huizhou "fist" electronic products carry the banner of foreign trade recovery

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  Investment,consumption,and exports are the troika driving economic growth.How was Huizhou"s foreign trade import and export in the first half of this year?

  Recently,Huizhou Customs announced that the import and export value of Huizhou in the first half of the year reached 135.16 billion yuan,a year-on-year increase of 33.7%,which was higher than the national and Guangdong overall levels.Among them,exports were 92.01 billion yuan,an increase of 37.4%;imports were 43.15 billion yuan,an increase of 26.3%.

  According to monthly data,Huizhou"s foreign trade has maintained a positive growth rate for 12 months.The growth rate of imports and exports in each month of 2021 will be even stronger,staying above 20%.Among them,the monthly import and export volume in June was 25.9 billion yuan,a substantial increase of 39.3%.The import and export data in the second quarter was brilliant,with a year-on-year increase of 31.1%,and even an increase of 6.3%compared with the second quarter of 2019 before the epidemic.

  Behind the huge increase in foreign trade is the continuous transformation and upgrading of Huizhou enterprises to enhance market competitiveness,especially Huizhou"s"fist"electronic products.Some companies report that in the context of the unstable epidemic and the increasing complexity of globalization,governments,banks,and enterprises still need to increase collaboration to further strengthen the foundation for economic recovery.

  1.Hard work

  Exports of major electronic products increased by 44.3%

  Huizhou,as the national electronic information industry base,has long ranked third in Guangdong in terms of the total output value of the electronic information industry.In the context of the current explosion of the technology industry,the electronic information industry and its related industries have opened up more room for growth,which has brought opportunities for enterprises to expand exports.

  According to Huang Yingcai,Customs Manager of TCL Ace Electrical Appliances,the company has exported more than 5 million LCD color TV sets and complete sets of spare parts in the first half of this year,and the total export volume has increased by more than 70%year-on-year.According to analysis,affected by the epidemic this year,the production capacity of foreign color TV companies is insufficient,which has caused some orders to flow to China.Of course,the company"s smooth expansion in overseas markets and rising raw material prices have pushed up export prices,which are all important reasons for the surge in exports.For example,some of the company"s factories in Vietnam and Mexico have been handed over to domestic factories for production,and some customers"orders previously given to suppliers in other countries have also been handed over to TCL"s domestic factories.Judging from the current situation,the growth trend is expected to be maintained in the second half of the year.

  In the field of 5G-related industries,Huizhou Desai Battery Co.,Ltd."s energy storage batteries ushered in simultaneous growth with the development of the 5G industry.In the first half of this year,the company declared more than 70,000 5G energy storage system batteries for export,a year-on-year increase of more than 50%.According to Hu Qiang,director of the company"s general manager"s office,the company"s energy storage batteries are mainly provided to Huawei"s 5G base stations,and Huawei"s 5G base stations are accelerating the construction of 5G base stations around the world,which has boosted the export of energy storage batteries.Hu Qiang believes that this is firstly due to the company"s solid technical reserves,based on high-end customers,and focusing on related fields for several years,which has been favored by customers and the market.When the market ushered in an explosive period,sales will naturally increase significantly.

  Not only the products of TCL Ace and Desay Battery,including Yiwei Lithium Energy,Shenghong Technology,KONE Electronics,Bourne Optics,etc.,the products of many leading electronic information companies in Huizhou have achieved export growth.Even on the fourth and seventh days of the first lunar month,Yiwei Lithium Energy’s lithium batteries are in demand for shipments,and shipments must be pre-appointed and inspected with the customs department in advance to ensure the normal operation of overseas markets.

  Many companies said that during the epidemic,the"home economy"was hot,coupled with the great development of the technology industry in recent years,and the strong demand for terminal consumer electronic products has become an important reason for the growth of exports of electronic information companies.Customs statistics show that in the first half of this year,Huizhou’s total exports of LCD TVs,electronic components,electrical equipment,computers and their parts and components,and mobile phones totaled 42.34 billion yuan,an increase of 44.3%.

  At the same time,Huizhou City continues to expand and strengthen the electronic information industry,and strive to promote it to a higher end,and further consolidate the foundation of electronic enterprises.In the first half of this year,the added value of the electronics industry in Huizhou increased by 26.2%,an average growth of 11.1%in the two years.Among them,the added value of advanced manufacturing and high-tech manufacturing increased by 25.2%and 26.7%respectively.

  2.Actively respond

  See the industry direction and adjust the product structure

  However,not all export companies have achieved rapid growth.Guangdong Zhiyuan International Trade Co.,Ltd.is a trader engaged in the export of epidemic prevention materials.The company reported that the export growth in the first half of this year did not meet expectations.Mainly because foreign customers did not have much demand for anti-epidemic materials in the first half of the year,which led to a decrease in the company"s export of anti-epidemic materials.In addition,the problem of shortage of containers is more serious,causing customers to be unable to ship the goods.Some small and medium-sized electronics companies also report that although exports have rebounded in the first half of the year,they still feel greater pressure due to the impact of the general environment.

  At present,the global epidemic has repeated several times,and geopolitics and international competition have become increasingly fierce.In the face of these difficulties,how should companies respond?

  Hu Qiang believes that companies must first lay a solid foundation,focus on the industry direction,make technical reserves,and enhance the core competitiveness of their products.Take the company"s energy storage battery as an example.The energy storage division was established the year before last,and its products have also been recognized by customers.With the large-scale construction of 5G base stations,it has ushered in rapid growth in exports,and production capacity is rapidly climbing.Moreover,under the background of the country"s policies to encourage the development of new energy industries,as well as carbon peaking and carbon neutrality,energy storage batteries will gradually explode in many civilian fields,and there is also a broad market here.Therefore,the company is also strengthening its R&D and production layout in this area.

  However,some of the company"s business sectors are still relatively affected by the epidemic and chip shortages.Therefore,while maintaining the stable development of its main business,the company incubates and expands emerging businesses in advance,such as smart travel,smart home,medical equipment,drones and other businesses.It has now entered a stage of rapid development and will have a significant impact on future business performance.Promotion has a positive impact.Hu Qiang said that in general,companies can respond to various risks and challenges by enhancing their own strength,expanding markets,and adjusting product structure.Of course,it is also hoped that government departments can take various measures to work with enterprises as much as possible.

  Huizhou Junhai E-Commerce Co.,Ltd.is responsible for the operation of the Huiyang cross-border e-commerce sorting and customs clearance center.The company’s general manager Zeng Qinghuan suggested that companies can make full use of various policies and customs clearance conveniences to minimize time and capital costs.To speed up the turnover of funds and maintain the normal operation of production.
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